Deep Innovation Design
Implementation Accelerator

Ideation + Execution = Innovation

BlueCallom Corp Innovation Accelerator

Accelerating the innovation process by order of magnitude

Guided Innovation Experience

The full lifecycle of a ground breaking innovation

The BlueCallom Implementation Accelerator program is designed for teams to rapidly develop a major innovation or groundbreaking internal transformation. Up until very recently, ideas were thought to be random and accidental, but they are not. Humankind only survived due to its exceptional ingenuity. Moreover, all developed nations are built on the ingenuity of a fast-growing number of innovations. From the pyramids in Egypt, the Domo of Florence, the steam engine, the Internet… to just name a few brought prosperity to the respective nation. And to those who innovated.

The BlueCallom Implementation Accelerator is helping teams to move from “Don’t know where to start” to “Neuro Ideation” and “Innovation to market” implementation. Attendees do not need any special education, definitely no technical background, only an open mind, being normal creative, and communicative.

Objective: A groundbreaking innovation within 4 to 6 months.

Program Characteristics

 BlueCallom CIA Program

Who is it for Duration Expected outcome Certificate
Corporations in need of genuine innovation* 9 month Groundbreaking innovation delivered and successfully launched  BCIA Certificate
Team size Prerequisite Fees Delivery mode
8 to 25 Innovation Readiness Check
Innovation Strategy
Team Assembly
US$/€ 250,000 Digital
Online collaboration 

* genuine innovation is a groundbreaking, usually disruptive, innovation. It changes the way people do things. It is not an improvement of an existing solution.

Program Agenda

BlueCallom Implementation Accelerator

START | Boot Camp Week

Day 1 | Mon

1/2 day instructor-led, online live session

  • General Deep Innovation Design Model
  • Methodology
  • Innovation Journey Map
  • Innovation Strategy Model and development

Day 2 | Tues

1/2 day instructor-led, online live session

  • Innovation Strategy Development
  • Using the strategy hexagon
  • Team verification
  • Innovation space definition
  • Executive approval
BlueCallom Implementation Accelerator Map

Day 3 | Wed

1/2 day instructor-led, online live session

  • Team assembly
  • Innovation Opportunity discovery
  • Project preparation

Day 4 | Thurs

1/2 day instructor-led, online live session

  • Neuro Ideation Process
  • Customer and partner selection
  • Neuro Ideation Sessions Sessions
  • Mind conditions for Neuro Ideation
  • Exploring the processes

Day 5 | Fri

1/2 day instructor-led, online live session

  • Idea Validation preparation
  • Disruptive Business Model preparation
  • Management Presentation preparation
  • Finance and resource planning preparation
  • Deployment or go to market preparation

Nine months brilliant ideation and relentless execution

WEEK 2-4 | Opportunity Discovery

  • Participant meeting
  • Audience interviews
  • Challenge identification
  • Opportunity analysis
  • Deep dive interviews
  • Results valuation and focus decision

WEEK 5-6 | Preparation

  • Needs & Dreams Analysis
  • Customer interviews
  • Research collection
  • Innovation Target

WEEK 7 – 9 | Neuro Ideation

  • Idea composition process phase 1
  • Idea analogy tests
  • Overcoming natural brain barriers
  • Idea composition process phase 2
  • Deep dive to innovative thinking
  • Idea composition process phase 3
  • Reaching to ideas that are impossible to realize
  • Idea realization process
  • Partner Identification
  • Idea manifestation
  • Vision development

Week 10-12 |
Idea Validation & Financing

  • Idea Validation Process
  • Logistics, production and financial plausibility
  • Idea presentation and validation techniques
  • Results analysis
  • Partner validation and selection
  • Go-to-market vision
  • Financial planning
  • CFO presentation preparation

Week 13-16 |
Solution Realization & Marketing

  • Building a first MVP representing the core features of the idea
  • KPIs for true industry disruption as part of the product
  • Getting some key customers involved in the Alpha product verification
  • In parallel crafting the “Innovation-to-Market” strategy
  • Audience selection and preparation
  • Go-to-market plan

Month 5-9 | Exponential revenue development

  • Raising a market born product
  • Innovation-to-market process
  • Revenue development
  • Scaling

Why are we so sure about the results?

  1. We know from neuroscience and also from our own experience as entrepreneurs, as well as experiences with startups we guided to groundbreaking innovation in the past years, that creating ideas is neither accidental nor random. Based on the understanding, how our brain composes ideas, we are able to stimulate innovative ideas and come to groundbreaking ideas within two weeks on average. The BlueCallom Neuro ideation process is far more predictable than any conventional brainstorming and is never hoping for ideas but ideas can be expected with the right inputs.
  2. The initial value of an idea is zero. While an innovative idea is only a spark that triggers a whole innovation process, it is essential. The value of innovation is created through its distribution into the designated market. The duality of a brilliant idea and relentless execution is driving innovation success. One is nothing without the other.

BlueCallom Implementation Accelerator – Logistics & Requirements


You always have access to high-speed Internet, a webcam and a microphone. You have a large screen or a high-resolution laptop. You can make PPT presentations. Due to the nature of the tools, you cannot participate by using your smartphone or tablet.


In order to gather customer insights and perform a market validation, you will need to have permission to access some of your top customers. You will need to get in touch with users at your customer by email or phone, yet never do any survey.


You are either a generalist or a specialist and you know the difference. You are used to making decisions on your own.  You can solve problems on your own and you have an entrepreneurial mindset. You take responsibility even if it is not your job. You enjoy working in teams and are highly communicative. Your English is absolutely fluent.


This is a full-time program with nearly no time for “other work”. Between sessions, you will want to complete tasks that are not “homework” but leading to real world results.


The company needs to conduct an open and transparent company culture and has an equally open and transparent relationship with its customers, partners and market player. Innovation “in the dark” meaning isolated in labs will not work in this program. The Innovation team will need to have permission to speak freely with customers and involve selected customers in the project. Public companies need to provide the innovation team with non-disclosure agreements to be signed by anybody that is involved in the process to comply with investor protection regulations.

Your Innovation Success Guardian

The BlueCallom team consists of successful entrepreneurs and experienced academics ensuring the success of the innovation program, resulting in groundbreaking innovation.

BlueCallom Implementation Accelerator Instructor Matthes Fleck BlueCallom Implementation Accelerator Instructor Axel Schultze

Prof. Dr. Matthes Fleck

Innovation Management Academy Director

Axel Schultze

CEO of BlueCallom

Program Details & Application

Fees |  To be determined after defining the scope

  • 9-months, instructor-led online training
  • 25 online sessions, actively innovating between sessions
  • An innovative solution within 4-6-months
  • Online exam

An innovative solution is defined as a game-changing product, service, or business model that will force competitors to respond.