Slide thumbnailWhere Generative-AI is on the forefront of the industry.BlueCallom Workshops

Innovation Meta Strategy Workshop

For executives and top management



1 Day


7 hours

Delivery Mode

Instructor-led online training in small groups



Start Date

Contact us

Course ID

ID 205181


Innovation Team Management


various options


IMS Certificate

Next Level

Innovation Dream Team Assembly


How the Meta Strategy workshop enhances your innovation career

Five areas where this most innovation strategy development program helps you:

  1. Enhancing your management skills to develop an enterprise innovation strategy.
  2. Learning the principle of building a strategic foundation for innovation.
  3. Being able to use the seven key aspects of an innovation meta-strategy.
  4. Learning to develop an Innovation Meta Strategy for your company.
  5. Applying the Innovation Meta Strategy in your organization and culture.


Innovation Success is formed with an Innovation Meta Strategy

Like in any mission-critical effort, for any innovation engagement it is critical to have an Innovation Meta Strategy. As the name indicates, it is not how a particular innovation is conducted but the overall strategy to engage in innovation. What is your definition of innovation and how strong is it? What are your innovation related goals? What are the strategic leadership outcomes, i.e. market leadership, thought leadership, technology leadership…? Do you see deeper values for the society or the market you serve? What kind of talents would you need for genuine innovation? What organization form and what culture do you envision? How will you handle Innovation Diffusion?

This program will help you understand the deeper challenge of innovation and how to turn the challenge into a competitive advantage.

The Art of Innovation Strategy Development

The Innovation Meta Strategy is the heart of Innovation Development 

Historically innovation management was dominated by hoping and guessing, wondering and experimenting. It was widely unknown how innovative ideas get created. It was even considered a divine process. And if an idea was born it was unclear how to predict its outcome. Often times unclear if it was even feasible to make it a reality. Tools were essentially project management systems with no guidance on innovation opportunity identification, idea creation, idea validation, innovation financing, and target audience selection for innovative solutions. It was impossible to create a strategy in such a massive uncertain environment.

With the help of neuroscience, the experience with hundreds of Unicorns, and tools like Artificial Intelligence the Innovations Paradigm has profoundly changed. Now professional strategy development is possible. And since we don’t know what we will innovate at ground zero – we need an INNOVATION META STRATEGY to lay the foundation for the innovation outcome.

Who is this for?

Executives and top managers in enterprises with the need to establish a predictable innovation engagement.

Skills you will acquire

Each of the skills is part of the learning and needed for an Innovation Meta Strategy.

  • Innovation Definition management skills
  • Purpose identification and formulation skills
  • Overarching innovation goals formation skills
  • Team quality definition skills
  • Innovation culture development skills
  • Innovation execution skills and judgment
  • Resource identification skills
  • Future technology judgment skills
  • Metrics and report definition skills

What you will learn

Everything you learn is to build a robust Innovation Meta Strategy for your business.

  • Crafting a definition of how you define genuine innovation and its borderlines
  • Define and articulate a long-term purpose of innovation for your business
  • Defining the most strategic and success-relevant audience for your innovation
  • Defining the value of innovation for you and your market in general
  • Learn to set goals for all future innovation engagements
  • Learn about the importance of cognitive abilities and which of those are key for innovators
  • Define strategic requirements, limitations, and strategic alignments for the innovation effort
  • Learn all about tools, innovation specific metrics, and Innovation relevant KPIs
  • Learn how to keep up with innovation culture and team creativity.

Your Instructors

The BlueCallom instructor team consists of successful entrepreneurs and experienced academics ensuring the finest learning experience based on practical and theoretical expertise.

Matthes Fleck, instructor for Innovation Team Manager - BCIM Training Axel Schultze, instructor for Innovation Team Manager - BCIM Training

Prof. Dr. Matthes Fleck

Innovation Management Academy Director

Axel Schultze

CEO of BlueCallom

Innovation Meta Strategy Workshop
Program Details & Application

ID 205181

  • 1-day to 5-day, instructor-led online or on-premise workshop
  • 8 hours per day
  • Max. 5 or 7 attendees
  • Total of up to 5 sessions

At present day, all our training are conducted online. BlueCallom is professionally connected via ultra-high-speed fiber connections to the Internet. We are using HD cameras and professional audio equipment.
Want to explore more: Give us a call: +41-44-500-6480 or email us