Who we are
BlueCallom is disrupting the world of innovation management with its groundbreaking software approach that merges neuroscience and artificial intelligence. By empowering business leaders with breakthrough ideation methods and a data-driven KPI framework, BlueCallom enables sustainable innovation with long-lasting market leadership potential. Our solution offers a repeatable process for disruptive innovation development and incorporates risk management considerations for maximum success.
With BlueCallom, clients can easily implement the software or opt for our managed innovation service, led by a team of experienced experts. Our solution can be applied to various industries, including energy generation, digital banks, logistics, space projects, and even production methods on the Moon. Our approach has led to concept innovations demonstrating the true power of BlueCallom’s software solution.
Join the ranks of industry leaders who are currently working on breakthrough innovations with BlueCallom.
Ensuring that nobody fails to innovate when using BlueCallom.
Sector: Enterprise Innovation Management Software
Delivering: End-to-End Innovation Framework & AI-Software
Focus Area: Breakthrough Innovation
Disruption: How innovation is created, managed, and delivered
USP: Innovation within six months
Claim of fame: Nobody fails to innovate when using BlueCallom
Customers: Business Enterprises and Governments
Headquarter: Zürich, Switzerland
Founded: Oct. 2020
BlueCallom in 60 seconds
Given the specific problem we are solving, we need to put our work in context.
Innovation is a breakthrough that elevates
people and organizations in the way they do things
what was not possible before
Improvements or inventions are no innovation.
Our Founders started, grew, and exited four disruptive companies, of which two, developed into multi-billion dollar companies. As part of the early retirement, they helped startups, created an innovation-focused accelerator, and were named one of the globally most influential startup accelerators in 2014. Yet it was never really clear how their ideas were created in the first place.
After intense neuroscience research how the brain is actually composing ideas, we created a unique Neuro Ideation method to make ideation of disruptive ideas a repeatable process. It was presented for the first time in a TEDx at the University of Arts & Science in Lucerne Switzerland.
After first tests of the new method it became clear that the huge amount of inputs, ideas, adjacent research and market feedback could not be handled in a spreadsheet. Building enterprise software before made a software development a bit easier. The large data sets indicated that the usage of AI was advisable – even thought the data itself made it very complex. But in early 2023 the fusion between neuroscience and AI was the breakthrough for BlueCallom.
Where the name comes from
BlueCallom bridges AI-technology (Blue) and our brain’s Corpus Callosum (Callom). Innovative solutions are created in the brain. One part, the Corpus Callosum, connects the right and the left brain halve with 200 Million Nerve fibers (Axons). While negotiating, decision making, and ideating, the neurons fire signals between the emotional and the rational zones of the brain, simultaneously and at incredible speed. That specific relationship was part of our name-building process. We do not attempt to drill holes into our heads to make sense of its activities; we use the already existing and perfectly structured sensory APIs: speech, hearing, seeing, smelling, and feeling.