Who and what is BlueCallom
An extraordinary team, building a unique technology helping business managers making innovation success predictable
About who we are
BlueCallom developed Neuro Innovation Management, using all the known power of the brain to make what was done by entrepreneurs instinctively – a managed process.
Highly influenced by neuroscience, the multi-facet Deep Innovation Design Framework spans the entire innovation journey, starting even before ideas get created until the solution is successfully scaling in its designated market. The company’s AI-driven platform has an intelligent user guidance system that amplifies ingenuity within any size of business and helps teams to create breakthrough innovation in a repeatable way. The intelligent KPI Framework with hundreds of innovation-specific performance indicators makes innovation success predictable.
How we are different
Innovation is in our DNA
- Amplifying ingenuity and creating breakthrough innovation
We looked at Innovation from a neuroscience point of view. We need to understand how the brain composes ideas before we can even start thinking “innovation”. Today we amplify ingenuity by order of magnitude and empower teams to create breakthrough innovations at will. - Providing Executives with unparalleled innovation predictability
Approximately 90% of all innovation attempts fail. We decided to bring the failure rate down by making innovation success predictable. To do so we developed an AI-driven KPI-Framework. - Drastically removing administration
Today, corporate innovation teams spend far too much time on administrative work. We developed an intelligent design (AI) that manages most administration, scheduling, time management and most importantly reporting automatically in the back-end.
Why we exist
Enterprises around the world have the challenge to be innovative but can’t cross the line between improvement and genuine innovation. We saw an opportunity to help business leaders who have a clear mandate for genuine innovation. Moreover, we see the future of large-scale innovation in agile enterprises, bringing substantial innovation like solar energy conversion, space elevators, geothermal energy generation, high-speed freight trains, mass water purification, industrial production out-farming to the moon, and more for the benefit of humanity, nature and our planet.
Vision
We envision a world where a new generation of agile enterprises is solving significant challenges through large-scale innovation. Breakthroughs in energy generation from the earth’s core, space travel, out-spaced production on the moon or terraforming mars, high-speed freight trains, mass water purification, and more for the benefit of humanity, nature, and our planet.
To innovate far beyond today’s imagination, we need intelligent tools. Very much like we built tools to overcome our physical limitations. By understanding how our brain behaves when composing exceptional ideas, we began to find ways to augment our intellectual abilities with stimulation.
Today BlueCallom is building breakthrough technology to empower teams leveraging their brain for groundbreaking ideas. We are pioneering the conversion of technology and neuroscience.
Yet we haven’t even touched the level of innovation our brain is capable of. The future of work is no longer repeatable jobs, paid bad and dissatisfying, but jobs that unfold the human potential for creativity and ingenuity.
History
In 2014, the San Francisco based Society3 Accelerator was helping startups to thrive by focusing on genuine innovation. In 2015 it was named one of the world’s most influential accelerators. The founders, themselves a very successful couple building four innovative companies before, were always asked how they created those ideas. End of 2017, they went on a quest to find out how ideas are created in the brain. The research led the team to neuroscience and the development of a radically different way to conduct an innovation journey. In 2019, the “Deep Innovation Design” method was created. The need to support the new method and its data-bursting outcome led to a new technology platform, saying goodbye to linear processes and introducing one of the first laterally organized business applications. In 2020 BlueCallom was founded out of Society3, and the brand-new BlueCallom technology and Deep Innovation Design methodology were introduced in summer 2021. In late 2021 an AI-driven process management system was in development and sparked a completely new way of harnessing the power of KPIs. The power of a KPI-Framework was evolving with the development of AI. The result was a single KPI, the “Innovation success indicator”, introduced in spring 2022.
Where the name comes from
BlueCallom builds a bridge between technology (Blue) and our brain’s Corpus Callosum (Callom). After a deep search for past experiences, the Corpus Callosum seems to prepare the chemical code of an idea in emotional and logical forms that can be imagined and verbally explained. We do not attempt to drill holes into our heads to make sense of its activities; we use the already existing and perfectly structured sensory APIs: speech, hearing, and seeing.
