Neuro Innovation Management Technology
Dream – Make – Scale
Who we are
BlueCallom’s enterprise-grade Innovation Management Technology provides the most predictable and fastest way to groundbreaking innovation. Highly influenced by neuroscience, the BlueCallom Deep Innovation Design methodology spans the entire innovation lifecycle. Innovation episodes include innovation opportunity discovery, neuro ideation, idea validation, innovation financing, market introduction, scaling, and innovation continuum. A unique Innovation KPI Framework provides a rich set of sixteen highly innovation-process-relevant KPIs. BlueCallom is built on the innovation duality of brilliant ideation and relentless execution.
In 2016, the Society3 Group was first, developing a unique method to create disruptive business models in a repeatable manner. It was very successfully applied in the Society3 Startup Accelerator. In 2017 the founders’ team went on a quest to find out how ideas are actually created. The research led the team to neuroscience and a radically different innovation development solution compared to all the conventional ideation and innovation processes and methods. In 2019, the “Deep Innovation Design” method was created. The need to support the new method and its data bursting outcome led to a new technology platform, saying goodbye to linear processes and introducing one of the first laterally organized business applications. In 2020 BlueCallom became a spinoff of Society3 and the brand-new technology and methodology were introduced in spring 2021.
Where the name comes from
BlueCallom builds a bridge between technology (Blue) and our brain’s Corpus Callosum (Callom). After a deep search for past experiences, the Corpus Callosum seems to prepare the chemical code of an idea in emotional and logical forms that can be imagined and verbally explained. We do not attempt to drill holes into our heads to make sense of its activities; we use the already existing and perfectly structured sensory APIs: speech, hearing, and seeing.
Where we want to take it
We aim for having the most intelligent, self-learning, and user-guiding innovation management solution.
BlueCallom will provide the most comprehensive innovation process data.
The most profound knowledge on neuro innovation management.
The method and technology used for developing the most groundbreaking innovations in this decade.