Leveraging our most precious talent as human beings - ingenuity.

Introducing BlueCallom Innovation Management Solution

Learn More


Innovation has a dual dependency. (1) Brilliant Ideas
(2) Relentless Execution

Deep Innovation Design - The most advanced way to Innovate


Most innovation centers failed to genuinely innovate -
Now let's fix it.

New innovation opportunity for enterprise. What worked for startups can now also work for enterprises.

Get your Access


KPIs from 25,000+ data points. Managing a lateral innovation process.

Introducing BlueCallom Innovation KPI Framework

Explore for Yourself


In the past 25 years, 95% of groundbreaking innovations came from startups. End the drama, completely rethink the act of innovation.

Act like a unicorn, not like a playgroup.

Cloud-Based Neuro Innovation Management Solution

Dream – Make – Scale

Neuroscience influence on any facet of the innovation process

Neuro Ideation™

The BlueCallom founders, after building four highly disruptive businesses, dared to question everything about innovation. They fused their own experiences with significant neuroscience discoveries. Creating the Neuro Ideation method led to a complete redesign of the act of innovation. The Deep Innovation Design model and corresponding technology were developed.


Ideation and Execution

Even the best process can’t make a weak idea successful. And the most innovative idea has zero value without relentless execution. The BlueCallom Equation:

Groundbreaking Innovation (G) = Ideation (I) * Exponential Execution (E²)G=I E².

The Idea “I” does not need to scale. But the execution (E) must scale exponentially to make the groundbreaking innovation “G” a reality. This can be verified with any disruptive business in the past.

Linear vs. Lateral Innovation Management

Our brain cells and neurons cannot create anything new from scratch. But they can compose innovative and disruptive ideas from past impressions and experiences. This is a lateral process. Unlike linear, step-by-step processes which are great to help perfect repeating tasks, lateral processes involve a high degree of “negotiation” in our brain, comparing and analyzing all kinds of experiences, which may be as fresh as now. We won’t give up on processes, which are a unique power of the human mind, but on the way, we construct them.

Get to know us

Because enterprises need to create groundbreaking innovations to stay relevant.

Homo sapiens built skyscrapers, cars, airplanes, rockets, computers, the internet, and a million other things that radically changed the way we do things. The number of such groundbreaking innovations is accelerating, and there is no indication or reason for slowing it down. We will one day conquer the universe to ensure the survival of our species and biological life as we know it. All we need to do is leverage the natural ingenuity that resides in many of us.

Be part of that innovation effort, no matter at what stage you are in today. Explore your customer’s dreams, make them a reality and scale them as far as you can.

Dream – Make – Scale

Download our Corporate Brochure.


Innovation KPI Framework

The “BlueCallom KPI Framework” is an innovative data-driven solution. Besides budget monitoring, ROI estimation, and timeline monitoring, the system tracks hundreds of innovation process-relevant activities and events. For the first time, innovation confluence, idea validation, or degree of innovation is possible to measure in an early stage. More than 10,000 data points feed the KPI framework. Algorithms help to make sense out of all that data and represent them in a highly visual manner.


Corporate Innovation Opportunity

In the past 25 years, globally, less than five (5) established enterprises had been successful with disruptive innovation. During the same time, more than 100 startups began to disrupt one industry segment after the other. There is a major opportunity for every business to rethink innovation. Moreover, understanding the behavior of our brain, rethinking the processes, replacing randomness with intelligence, and more. Innovation is not an art – it is a science.

Extended Design Thinking Mode


Upskill your (Dream) Team

More surprising facts about innovation: One expert is enough in your innovation team. More would be only more of the same. Ideas come from broad and rich experiences, from highly diverse teams. The dependency on ideation and execution is another reason for diverse teams. Attract people from sales, marketing, finance, operations, and subject matter experts and you have a team that can be extremely innovative. Train them in neuro innovation management and you have your innovation dream team.

Neuro Innovation Management
Built for the Big 4 Innovation Types





Taking you inside the Innovation Space

Get your Access to the latest BlueCallom Whitepaper

Innovation is a CEO Mandate

Turning an enterprise into a truly innovative business has been globally one of the biggest challenges across all industries. BlueCallom’s research discovered a whole series of facts that have been practically unknown. It forced us to completely rethink innovation from the ground up – starting at the very top.

Get Your Copy

Listen to the latest Navigation of Ingenuity Podcast Episode

Unfolding the human potential of ingenuity by taking you inside the innovation space. 

Navigation of Ingenuity will address all things innovation and ingenuity and hopes to provide you unique insights to have you coming back for more. The podcast is designed for innovation leaders, and those involved or aspiring to play a role in the innovation space. The fortnightly podcast will include interviews with innovation managers, discussions on the biggest innovation challenges, insights into creating groundbreaking innovation, and much more, all with the goal to educate and inform listeners.

Listen to the Latest Episode

Subscribe to the BlueCallom Newsletter

* indicates required

We promise not to spam you.

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.