Entries by Axel Schultze

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Building an Innovation Culture

In this post, we want to go beyond the typical aspects of innovation culture-building. We simply assume you know that innovation is one of the most demanding jobs, and it needs extraordinary talents to make innovation happen. Many aspects of Motivation, Empowerment, Inspiration, Failure as a way of learning, and a clear innovation mandate are […]

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Innovation Opportunity for Enterprises

Innovation opportunity for enterprises. What worked for startups can now also work for enterprises. Even the innovation process would be the same. And purpose and reasoning should be the same too. The only difference is the leadership structure. And that requires a new understanding of what actually makes the difference between the two company types […]

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BlueCallom Equation Introduction – Value of Innovation

Calculating the value of an innovation One of our early objectives was to easily describe the value of our work. It is not easy as Innovation has so many moving parts and the fact that enterprises around the world are feverishly trying to find better ways to achieve groundbreaking innovation and not just improvement is […]

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10 Things that Change with Neuro Innovation

Neuro Innovation – How ideas get created Neuroscience had the single biggest impact on our modern understanding of innovation, in particular Neuro Innovation. One key aspect is the realization that ideas don’t come randomly and there are no “magic ideas out of the blue”. The brain composes ideas from past experiences and those compositions represent […]

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Deep Innovation Design Training

The name Deep Innovation Design Training indicates the difference: DEEP. Far deeper than any other innovation method so far. And instead of being more complicated, the Deep Innovation Design model makes innovation actually more easy and far better to manage, finance, and execute. Uncovering why truly groundbreaking innovation was so hard and so rare: 1) […]

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The End of Brainstorming – Beginning of a New Era

The end of brainstorming – it never led to groundbreaking innovation. This post was inspired by a direct question for me on Quora. Over a year ago, I was asked a similar question. Question: “How do successful companies manage the influx of ideas and choose top-notch ideas for inventing new products?“ The answer “forced” us […]