Executive Training
April 23–24, 2026 – 08:30 – 18:00
May 28–29, 2026 – 08:30 – 18:00
September 7–8, 2026 – 08:30 – 18:00
AUDIENCE
Executives, Board Members, Senior Decision Makers
FORMAT
In-Person at BlueCallom in Zurich Seefeld
LANGUAGE
The training will be conducted in English
DATES
April 23–24, 2026 – 08:30 – 18:00+ (CET)
May 28–29, 2026 – 08:30 – 18:00+ (CET)
September 7–8, 2026 – 08:30 – 18:00+ (CET)
LOCATION
Zurich Seefeld
REQUIREMENT
Executive or senior leadership role
FEE
CHF 4,500 per person
Executive Training
The Executive AI Training is a two-day, high-impact programme designed for executives and senior decision-makers who need to move from uncertainty to strategic clarity – and lead AI adoption with confidence.
What you do need: ownership of decisions and the willingness to lead transformation.
AI is no longer a technology question. It is a leadership responsibility. The organisations that will lead in the next decade are those where executives actively shape how AI is deployed across strategy, operations and growth. This programme is built on real experience from over 100 companies. We show you what Enterprise AI looks like in practice – across strategy, risk, investment and implementation – grounded in real cases, not theory.
What you will take away:
- A sharp understanding of what Enterprise AI is – and why ChatGPT alone is not it
- Clarity on AI risk, data protection and your obligations under Swiss nDSG and the EU AI Act
- A proven investment framework to measure AI ROI before committing budget
- The strategic tools to turn AI into a competitive advantage, not just a cost centre
- Your personal 90-day AI roadmap, peer-reviewed and ready to execute
Agenda
08:30 Arrival & Registration
Coffee & Gipfeli
09:00 Opening – “What’s Your AI Reality?”
Live poll · Peer comparison · Personal challenge cards
09:20 Enterprise AI Is an Executive Responsibility
- Paradigm shift. AI is no longer an IT topic — it is a board-level responsibility.
- What Enterprise AI actually is. Beyond tools — systems, workflows, and decision intelligence.
- The 5 strategic questions. What every leadership team must answer now.
09:40 Enterprise AI Is Far More Than Technology
- 10× intelligence concept. How AI amplifies organisational output.
- Transformation, not tooling. AI reshapes structures, roles, and execution.
- What you cannot delegate. Why leadership ownership is critical.
10:10 Coffee Break
10:25 AI Risk, Security & Data Protection
- Regulatory landscape. EU AI Act · Swiss nDSG · Data protection obligations.
- Key risks. Model risk · Data sovereignty · Vendor lock-in.
- Board accountability. Governance responsibilities and oversight.
10:55 How Leading Companies Win with AI
- AI business model archetypes. Where value is created fastest.
- Real-world cases. Insights from 100+ companies.
- ROI hotspots. Where to start for maximum impact.
11:25 Leading Your Organisation Through AI Adoption
- Driving adoption. Bringing teams along effectively.
- Building internal capability. Skills, structures, and education.
- Rolling Thunder approach. Scalable transformation model.
12:00 Lunch & Peer Networking
13:30 AI ROI & Investment Framework
- Measuring productivity. Quantifying AI impact.
- CFO-ready narrative. How to justify investment.
- CAPEX vs. OPEX. Financial model implications.
14:10 AI as Your Strategic Intelligence System
- Real-time market insight. Continuous observation and analysis.
- Competitive positioning. AI as a strategic advantage.
- Daily executive briefing. Smarter decisions every morning.
14:45 Coffee Break
15:00 Build or Buy: The Enterprise AI Sourcing Decision
- Make vs. buy. Strategic sourcing choices.
- Enterprise AI service model. Support and operating layer.
- Vendor evaluation. 5 key questions to ask.
15:30 AI Implementation Strategy: From Decision to Execution
- From pilot to scale. Execution roadmap.
- Resources & budgets. What it really takes.
- Rolling Thunder in practice. Structured rollout.
16:00 Day 1 Wrap-Up
5 core insights · Open Q&A · Homework: identify 2 use cases
16:20 Networking Apéro
Drinks & informal 1:1s
18:00 Dinner (hosted by BlueCallom)
08:30 Arrival & Warm-Up (Day 2)
Coffee · Overnight reflections
09:00 Intelligent Innovation Development
- From months to hours. AI-driven innovation process.
- Autonomous ideation. From idea to blueprint.
09:35 Smart Competitor, Technology & Market Management
- Continuous monitoring. Market & technology radar.
- Strategic response. Acting on signals early.
10:10 AI-Driven Sales Excellence
- Sales transformation. More customer time, less admin.
- Pipeline intelligence. Smarter forecasting and execution.
10:45 Coffee Break
11:00 AI Use Case Hunt: Methodology & Framework
- Structured identification. Top-down approach.
- Prioritisation matrix. Impact × feasibility × risk.
12:00 Lunch & Peer Sharing
13:30 Future of Work: AI & Organisation
- Job transformation. Roles and skills evolution.
- Reskilling strategies. Building resilience.
14:10 90-Day AI Roadmap Workshop
- Your roadmap. Individual plan creation.
- Peer review. Feedback and refinement.
15:00 Coffee Break
15:15 Summary, Outlook & Q&A
5 key takeaways · Next steps · Open discussion
16:00 Certificate Ceremony & Networking
Certificates · Group photo · LinkedIn sharing
Artifcial Intelligence will be your most Mission Critical System.
- What Enterprise AI really is — and why it is a leadership responsibility
Gain a clear, practical understanding of Enterprise AI, why ChatGPT alone is not it, and what decisions sit at the executive level. - How to turn AI into a strategic advantage
Understand how leading companies use AI to reshape strategy, operations, and competitive positioning — and where value emerges fastest. - Clarity on AI risk, regulation and governance
Learn your obligations under the EU AI Act and Swiss nDSG, including data protection, model risk, vendor lock-in, and board-level accountability. - A proven framework to measure AI ROI before investing
Develop a CFO-ready understanding of AI economics, including productivity gains, CAPEX vs. OPEX, and how to build a compelling investment case. - How to lead AI adoption across your organisation
Learn how to bring your teams along, build internal capabilities, and apply the Rolling Thunder approach to move from pilot to scale. - How to make the right build vs. buy decisions
Understand how to evaluate AI vendors, define your sourcing strategy, and design your enterprise AI service and support model. - Your personal 90-day AI roadmap
Leave with a concrete, peer-reviewed roadmap tailored to your organisation — ready for execution immediately after the programme.
Speaker
Axel Schultze, CEO
Dunja Hahn, MD BlueCallom AI Academy
Christian Weh, VP Products
Marc Benesch, AI Instructor
